“We live by providing others with good energy – but we should remember to take care of our own as well”. This sentence was the focal point of 60 days of focusing on internal well-being within the company OK Energi.
230 employees accepted the opportunity to get more energy in their daily life with the support of Sport One Denmark and experts from the Danish Sports Academy.
The internal recruitment campaign succeeded with the help of distributed brochures and kick-off events in OK’s central locations in Aarhus, Fredericia and Køge. Great interest was shown and commitment was maintained throughout the campaign, with a high percentage of daily reports and a large presence at the weekly theme discussions and competitions.
The final physical health checks revealed that the average participant had become five years younger in just 60 days. This corresponds to a return of investment of 30 days for each invested day.